ProfitKeeper has the opportunity to partner with very successful franchisors and franchisees from around the US, Canada and overseas who represent various industries, from fast-casual restaurants, to home-based services, and beyond.  

No matter what the industry or location, however, starting a New Year is always a time for reflection, assessment and new goals. Whether your goal is to franchise your business, become a franchise owner, or to expand your already growing franchise, keep in mind some simple but useful advice that has resulted in our clients' ultimate success: 

Build Relationships  

Relationships can make or break you. Know who you’re working with in each and every capacity – know them. It starts with your lender relationships, and continues with your financial advisors, employees, contractors, suppliers, and of course, your customers. If you’re not a “people person,” hire a PR consultant or take a class or read a trusted business book. Make a concerted effort to build relationships.  Good relationships are key to a successful business venture.

Don’t Underestimate Job Satisfaction

Choose the right fit.  In terms of time, your “work” represents a significant amount of your life. If you are unhappy in your venture you will quickly lose motivation, and instead of celebrating your successes you will be celebrating a desperate buy-out. Choose wisely and make sure your work represents your passion.

Always Innovate 

Whether it’s new techniques for motivating your employees, creative marketing gimmicks, smart greetings and hooks, more efficient processes, or clever tweets …. Innovate.  Keep up with current technology and social media trends and seek ways to innovate in every nook of your business. Do not limit the types of possibilities. And remember, innovation often means change. So, don't be afraid of change.

Peter Diamandis and Steven Kotler's released book ‘Bold’ claims entrepreneurs will "control the world’s fate."  Remember that you, the franchisor, the franchisee, or the entrepreneur may in fact control the world’s fate -- Those are some pretty big shoes to fill.  Now let's get to it and make this your year for success and continued innovation!